Why the Concern?

My name is Lea. After spending almost 20 years in the media and marketing industry, I returned to college for computer science education. Believe me, I am no genius, but I wanted to learn how to develop web sites. The curriculum required that I complete other technical courses that supported the web platforms. And, wouldn’t you know, not long after I completed the courses, the technology dramatically changed! So, on-the-job training, Google & YouTube research, was essential.

Most of us remember the story when Mark Zuckerberg started The Face Book in college to meet girls. Do you remember when Twitter first started? I really didn’t understand the concept of “Tweets” and the initial 100-character limitation. Sincerely, who can make an impact with only 100 characters? And then, the word “Google” became a household name and the public cries that libraries would disappear. And now, Artificial Intelligence (AI) is the new buzz word. It is all overwhelming!

Over the past 20 years, we have seen a lot of changes and unfortunately the slow, methodical loss of our privacy. That is why SafeBoomer was created: To show you how to reduce exposure to hackers and fraudsters, understand the “Red Flags,” and change a few settings on your device to help protect yourself, and your family, while staying connected online.

We need to do better protecting our families online.

SafeBoomers.com is located in the New Orleans, LA, area (USA). Drop us a message!

Let’s explain our mission

During the past few years, I’ve learned this great technology connecting us all together is also capturing and saving our personal data, with and without our knowledge or permission. I remember when hearing that Twitter’s repository of “Tweets” during the first year of service was being saved in the Smithsonian Institute! But, it’s not the only place our data is stored. EVERYTHING you enter into the digital realm is stored in a database, forever to be searched, filtered, and used. “By whom?” you ask.

In some cases our personal information is stored and “shared” or sold in aggregate form by tech-related companies. In a lot of cases, our private data is sold to ANYONE with a buck or twenty. “So what?”

Our information can then used to target us, exploit us and to even defraud us.

We unknowingly give our consent to our personal information when we buy a computer or phone, or if we check-the-box in a service (like our new TV or a fun app), or click to allow cookies when we visit a web site or download an application. YES, by law, each company must expose what data is stored and shared and is listed in their long, legal Privacy Policy and/or Terms of Service. But, most of us do not read those legal forms, and honestly, if we did, probably wouldn’t understand.

For example, when shopping (with an app or through a website), our preferences and purchase details, web site history, detailed search data, contacts, photos, voice, face details, and other personal information is usually being collected. When that data is purchased, the data broker then uses this data, or even resells it to nefarious actors who may send fraudulent emails to trick us into clicking on a bad link that allows access to our devices, including our microphone, camera and location. A text can request you to enter your password, or provide a link for that same purpose. Then, the bad actor uses your password to use your credit card, steal your money and/or identity, or send fraudulent emails from our own email accounts to our full list of contacts.

WHY THIS IS A BIG DEAL!

Bad actors who steal our identify and sell it to the highest bidders.

BAD actors, on the other hand, have a whole different Wild West attitude! In this case, YOU ARE FOR SALE, whether you agree to it, or NOT! Working in the financial and medical industry, I have seen how this practice has grown by orders of magnitude on a global scale! And, now, with more advanced artificial intelligence (AI) technologies, the bad guys have a lot more tools at their disposal to make our lives a living HELL!

OK, so let’s get to THE MISSION of SafeBoomers.com. Most of my friends and people who I have interacted with over the years, did not realize this “sharing” was happening behind the scenes, and those who grew up with this technology have a nonchalant attitude, not realizing the future implications of their private information being sold to the highest bidder.

A “COINCIDENCE”? So, let’s look at a few scenarios. After searching for new cars online, you seem to get bombarded by ads or messages for new cars. Coincidence? Or purposeful? Ok, but that’s not life threatening, right? Then, you share with your best friend that you are shopping for some cute, new shoes? Google, Facebook, and even YouTube may serve you ads from local and online shoe stores. So, honestly, this is possibly acceptable since it is not harmful! BUT, discussing a medical condition, buying a house, a challenging teenager, retirement financial decisions, or a private text message between you and your best friend, or spouse?….. WELL, THAT IS A BIG DEAL! We all grew up in a time when “Privacy Matters,” so, if you are like us, you don’t want your medical, personal or financial decisions sold to the highest bidder and used against us!

Now, there may be some who don’t care, and that’s ok (until they are hacked). However, for those of us who DO care, join us at one of our hands-on workshops, to help you understand what is really going on behind the scenes. Then, we can all make better informed decisions about what we are willing to share, and how to protect personal details we want kept private.

In 2025-2026, major social media and search giants have been sued for targeting the most vulnerable — our senior parents, our children and grandchildren. These practices are unacceptable and should be banned.

MORTGAGE FRAUD

Current TRUE example…

A sweet lady lost her husband of 45 years and wanted to downsize her big house into something that was more manageable. So, she sold the larger house and found a new, smaller home. Then, the big Closing day was approaching.

The Wednesday before she was scheduled to Close on her new home, she received an email from her mortgage lender that read “…in order for the closing to happen Monday, you need to send a cashier’s check of $75,000 TODAY!” to the address provided in this email. So, unknowingly, she went to the bank and tried to withdraw the money.

Thankfully, the teller was trained to spot “red flags” and together they called the mortgage lender only to learn this was Email fraud! The hackers “learned” through her emails that she was in the process of buying a house and duplicated the lender’s logo, address, and their email format, so the lady did not realize it was a fake email! Hackers are sneaky, little, blood-sucking vampires!

Unfortunately, there are THOUSANDS of stories like this (and worse) of normal people, living their normal lives, and are viciously taken advantage of by BAD GUYS. Don’t let this be you!

We can help Guide and Educate you.